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Nike Brasil Celebrates Selecao Victory

Written By Themba Khumalo on Tuesday, July 2, 2013 | Tuesday, July 02, 2013

New film honors National Team and young footballers of Brasil alike as they prepare for journey ahead.

Brasil's victory in the Confederations Cup on Sunday was just the beginning of the journey towards the possibilities that await them on home soil again next summer.

Nike celebrates the National Team's victory with a dynamic digital film "Show Your Game," that aired on digital channels shortly after the final.

Showing the preparation, the tension, the adrenaline, the concentration and the passion of the fans at kick-off. 'Show your Game' draws a parallel between the team's journey and the young athletes playing football on the beaches, in the streets and on the turf pitches of Brasil. 


The flim shows Brasil players - Neymar, David Luiz, Thiago Silva -  and Coach Luiz Felipe Scolari preparing for the tournament. In parallel, ready themselves for their own opportunity to fight for recognition and prove their talent. Each is preparing for the most important game of their lives. They are all experiencing the same story. Together, they represent Brasilian football.

Brasilian rapper Emicida and singer Thiaguinho wrote and performed the music, which includes lyrics such as "A son of yours does not shirk the fight," and "Strength, grit and faith, bring it on." Also playing on the song are Lucio Maia (guitar), Puppilo (drums) and Dengue (bass), from the band Nação Zumbi.
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