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Neymar Jr. inspires young footballers

Written By Themba Khumalo on Monday, February 16, 2015 | Monday, February 16, 2015

Nike introduces the latest pack in its Hypervenom Collection for young football athletes.

The new Hypervenom Liquid Diamond Pack features on and off-pitch options and comes on the heels of the Nike Hypervenom Highlight Pack and the Nike Hypervenom White Pack.

A SPECIAL HYPERVENOM COLLECTION


HYPERVENOM
The Hypervenom Collection gives young fans a way to connect with Neymar Jr. and showcase their on- and off-pitch style. Each pack in the Hypervenom Collection takes inspiration from the key colorways of the current Hypervenom boots and includes the Nike Hypervenom Phelon (FG) boot; the Nike Free Hypervenom; and either the Nike Air Max 1, Air Max 90 or Air Max Command. For the new Liquid Diamond Hypervenom Pack, the Air Max 90 completes the trio.

The Hypervenom Liquid Diamond Pack for young athletes draws its inspiration from the adult Hypervenom Liquid Diamond boot that Neymar Jr. and Nike launched in late January 2015. The unique colorway of that boot was inspired by Neymar Jr.’s affinity for diamonds and the upper of the Hypervenom provided a textured canvas, enhancing the dimension of the color. After experimenting with a variety of different shades, the Hypervenom Liquid Diamond began to emerge, with colorful accents as a nod to Neymar Jr.’s personality.

“I think they will stand out because of that bright and energetic feeling you get from these boots. I think they have captured my bold and cheerful nature,” said Neymar Jr.



NIKE HYPERVENOM PHELON FG: The Nike Jr. Hypervenom Phelon soccer cleat is built for unrivaled agility on firm, natural surfaces. An innovative traction pattern places studs only where they’re needed for fast release and maximum responsiveness. The usual soft, thin synthetic leather upper has been customized to more closely mirror the texture of the adult boot while still offering a glove-like fit and awesome ball feel. A shortened lace area on the upper increases the strike zone on the boot for younger athletes and the contoured sockliner with textile top layer provides soft, supportive cushioning for growing feet.



NIKE AIR MAX 90: The Nike Air Max 90 is super-comfortable and features the same cushioning that’s made Nike Air Max designs famous. A Leather upper with strategically placed overlays delivers great durability and support while additional eyestays give athletes a locked-down fit. There is an Air-Sole unit in heel for exceptional cushioning, a rubber outsole waffle pattern delivers superior traction on variable surfaces and flex grooves mirror the foot gait to match the natural motion of young athletes.



NIKE FREE HYPERVENOM: The Nike Free Hypervenom gives young athletes a flexible and lightweight everyday, off-pitch shoe. The superb flexibility comes from hexagonal flex grooves that are cut into the outsole and wrap around the sidewall, allowing the foot to move naturally in every direction. A rounded heel mimics the foot shape, rolling with the ground to promote natural movement and extended range of motion. The dimpled upper of the Liquid Diamond Free Hypervenom takes its inspiration from the adult Hypervenom cleat and offers durability without added weight and an adaptive, supportive fit that moves naturally in sync with the athlete.

AVAILABILITY: The Liquid Diamond edition of the Nike Hypervenom Collection for young athletes is available now in Western Europe and North America via nike.com and select retailers.
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