Atletico
Madrid has launched their new home and away kits for the 2012-13 season.
Home: Atletico Madrid’s home kit sees them return
to the team roots, taking inspiration from the club’s first ever strip; with a
bold red and white stripe body with blue cuffs on the playing shirt, and blue
shorts with red socks.
Away: The new away kit is black, but the jersey
will include horizontal grey stripes and a touch of red on the sleeves and the
bottom of the shirt to give it a modern feel.
The shorts and socks will be black.
Whilst
the kits combine heritage with a modern look, Nike’s innovation gives the team
our most technologically advanced kits to aid athlete comfort and performance.
The
kits are made from Nike’s ground-breaking recycled polyester, making them
Nike’s most environmentally friendly kit ever produced. Each kit (shirt and shorts) is made using up
to thirteen recycled plastic water bottles.
This innovative manufacturing process reduces energy consumption by up
to 30% compared to manufacturingtraditional polyester. Since 2010 Nike has used
an estimated 115 million recycled plastic bottles to create its high
performance kits.
The
kits are made out of 23% lighter fabric with 20% stronger knitstructure than
Nike’s previous kits and feature Nike Dri-FIT technology to wick moisture away
from athletes to help keep them cool and dry on-pitch.
Kits
have bonded re-enforced t-bar junctions that support critical seams on the
shirt and shorts and inner welded seams with a flat finish construction to
improve comfort and performance.
Temperature regulation is helped by ventilation zones, consisting of a
series of tiny laser cut holes from the under arms to the waistband, allowing
air to circulate to keep players comfortable.
