Thursday, December 8, 2011

adidas and Orlando Pirates take players to the Durban fans


adidas and Orlando Pirates will tomorrow take the players to the Durban fans where they will sign autographs at the Studio 88 store in West Street to boost support ahead of Saturday’s Telkom Cup final.

“We are delighted that Orlando Pirates Football Club has allowed us the opportunity for their players to meet football fans in a retail environment. The Orlando Pirates fans have been instrumental in the club’s success and a signing session allows the players to thank the fans for their support,” says Zobuzwe Ngobese, Public Relations Manager at adidas South Africa.

Former Bafana Bafana defender Lucas Thwala will be joined by Dikgang Mabalane and Mike Mayambela at the signing session which is expected to start a 2pm and finish at 3pm. adidas, the leading sports brand, recently revealed the new limited edition Orlando Pirates jersey which represents the celebration of the club’s 75th anniversary. The players will come out in their new kit when they take on BIDvest Wits during the Telkom Knockout Cup Final in Durban’s Moses Mabhida Stadium on Saturday.

“Orlando Pirates gave us a brief to develop an anniversary jersey that celebrated the rich history of the club as well as the bright and exciting future. The design inspiration came from the strip used by the all-conquering 1973 team that won all trophies that were on offer in that season,” says Zobuzwe Ngobese, the Public Relations Manager at adidas South Africa.

adidas has also developed a special anniversary logo, using the round logo which dates back to the 50s and was used until the late 60s as inspiration. “For the inner-neck logo we used the original logo as an inspiration with 1937 accompanying it. As a result of close interaction between adidas and the Club, respecting the history and celebrating the future, we have created a jersey that all Buccaneers can be proud of,” adds Ngobese.

As the defending league champions and MTN8 Cup winners, Orlando Pirates seem to be on their way to emulating the class of 1973.

“Whilst our focus is always on providing for the future, it is equally important that we look to commemorate our long and rich heritage. As one of the oldest football clubs in Africa, it is imperative that we celebrate these key milestones.

With the Club turning 75th years next year, the Telkom Knockout Cup Final has presented a perfect platform for Orlando Pirates Football Club to mark the beginning of the celebrations, which will be carried throughout 2012” says Mickey Modisane, the Public Relations Officer at Orlando Pirates.

The new jersey features Climacool Technology- a combination of performance fabrics, open mesh and ventilation channels which keep cool air flowing in and heat and sweat flowing out. Climacool works by considering how and where the body produces heat and sweat and focuses on specific fabric and garment features in those zones.

The effect is that athletes stay dry, comfortable and perform at their peak in even the most heated competitions.

The jersey will retail at a recommended retail price of R 599 and will be available in retail shops from Monday the 05th of December.

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