Yesterday adidas announced the launch of the next generation
of the adizero f50 Messi football boots. The next iteration of Messi’s f50
boots feature the new, bright TURBO / BLAST PURPLE / WHITE colourway, inspired
by the way the Argentine plays, lighting up every pitch he graces.
This new boot
represents a new generation in the Messi range and will worn by Leo Messi, the
world’s best player, on Saturday June 29th during the ‘Messi and Friends’ tour.
The new colourway of the boots is inspired by the way Messi plays at the ‘speed
of light’.
The new TURBO / BLAST PURPLE / WHITE colourway will stand out
on the pitch as much as the legendary Argentine forward and, on recent form,
are sure to clock up goal after goal on the scoresheet.
The new adizero™ f50 combines revolutionary technologies and
precision engineering with every aspect of the boot design based around making
the wearer as fast as possible on the football field. At only 165g, the
adizero™ f50 is one of the lightest shoes on the market.
There are also a range of exciting online experiences as well
as social media interactions and giveaways coming up. Fans will, once again, be
afforded unprecedented access to the player through his exclusive range. His
supporters can look forward to more details being announced on exactly how they
can get involved in the near future.
To join the conversation fans can join Team Messi at www.facebook.com/teammessi or on
Twitter @TeamMessi.
For further information please visit www.adidas.co.za/football, @adidasfootball
or @adidasZA
on twitter to join the conversation.
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