Thursday, August 2, 2012

Nike Unveils Maccabi Haifa Home Kit For 2012/13 Season

Today Nike launched the new home kit for Maccabi Haifa FC, Israel's most successful football club for the past 20 years. The kit combines performance innovation with low environmental impact, made with material that uses up to 13 recycled plastic water bottles.

Jerseys in traditional green and white club colors with a modern rounded collar are designed for maximum performance and minimal environmental impact. The kit is made with innovative, lightweight Nike Dri-FIT technology and features laser-cut ventilation holes, which keep players dry and cool in the heat of competition.

The Maccabi Haifa home kit is made from Nike’s ground-breaking recycled polyester, making it Nike’s most environmentally friendly kit ever produced. Each kit (shirt and shorts) is made using up to 13 recycled plastic water bottles. This innovative manufacturing process reduces energy consumption by up to 30 percent compared to manufacturing traditional polyester. Since 2010 Nike has used an estimated 115 million recycled plastic bottles to create its high performance kits.

Since its establishment in 1913, Maccabi Haifa FC has built a prestigious legacy, including 12 titles and 5 State Cups.

For the Hebrew translation of this release, please download the document at left.




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